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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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  • Buy
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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

March 8, 2024 | Market Update

February 2024 Market Update

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Momentum Builds Towards a Better Spring Market

Real estate sales increased in February, gearing up towards a solid, Spring market. Sales volume jumped 38% to 745 units from 539 units in January. On a year over year basis, sales were up 25% from 2023!

New Listings also jumped by 47% from the previous month; from 828 to 1,217 units across the Region. On a year-to-date basis, the jump was 15% compared to the same period last year. The increase in inventory presented more choice for Buyers but, with the sizeable increase in sales, the most desirable properties were getting multiple offers, mainly in the price ranges below $900,000.

 

Interest rate increases have stalled, creating optimism in the market. Buyers who sat on the sidelines for over a year want to find a home, especially with astronomically high rents showing no signs of slowing. Many Buyers have saved more money for a down payment over the past year, somewhat off setting the higher rates.

 

The Market in Durham Region sat at 1.1 Months of Inventory, down slightly from 1.4 Months in January. Average Sale Price was up slightly, from $894,825 in January to $919,017 in February and up 2% from $886,908 recorded in February 2023. Year-To-Date Total Dollar Volume really took a leap of 33% over last year, across the Region with Oshawa (42%) and Whitby (41%) leading the pack!

 

Average Days On Market also declined from 33 Days in January to 20 Days in February, showing pick-up in the pace of the market. The Average Sale Price/List Price percentage increased from 99% to 102% month over month and, the Sales To New Listing Ratio came in at 61.2%, slightly favouring Sellers and making things a bit more challenging for Buyers.

 

Momentum will continue to build. We’re busy doing Market Appraisals and Seller/Buyer consultations, so we see the action before it translates to the streets. One thing we lose sleep on is “affordability.” It’s an on-going issue at every level of government. We’d love to see an increase in Amortization Rates, allowing first-time buyers more options for affordable mortgage payments, yet no one in government is speaking to this issue.

 

If your mortgage is coming up, please get mortgage advice. Banks are offering early renewals which, in a market of future declining rates may not be the best choice for you. We can put you in touch with some excellent lenders who have your best interests at heart.

 

Reach out anytime to: team@willowsgroup.ca

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Related Posts

March 2024 Market Update

June 2024 Market Highlights

Durham Region Real Estate Update – January 2025

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

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Stress does not announce itself. It shows up quiet Stress does not announce itself. It shows up quietly during big real estate moments, and if you miss it, it can cloud smart decisions. This is where experience matters.

Keith Williams and Lisa C. Follows understand the pressure buyers and sellers feel because they see it every day in Durham Region. They combine real human guidance with smart streategies to keep clients informed, supported, and grounded from start to finish.

As Agents, they use their expertise and experience to get listings seen where today’s buyers are actually looking online. Behind the tech is a hands-on team that listens, explains, and keeps the process clear when emotions run high.

Technology creates reach. People create trust. Keith and Lisa bring both.

Thinking about buying or selling and want a calmer, smarter approach? Save this reel and reach out when you are ready.

📲 Contact Us
Keith Williams, Broker: 905-903-9250
Lisa C. Follows, Broker: 905-442-5847
Email: team@willowsgroup.ca

Office: 888-926-2066

💼 Willows Realty Group – Where Dreams Take Root!

#DurhamRegionRealEstate #RealEstateExperts #HomeSellingTips #BuyingAndSelling #HumanFirstRealEstate #OntarioRealEstate #ModernRealEstate #WillowsRealtyGroup #StressFreeMoves #RealEstateAdvice
Selling in Ajax isn’t about luck. It’s about strat Selling in Ajax isn’t about luck.
It’s about strategy, timing, and knowing exactly how buyers think before they scroll past your home.

That’s where Keith Williams and Lisa C. Follows change the conversation.

They don’t guess.
They read the data, study buyer behavior, and position your home to stand out in crowded feeds and competitive markets.

As Agents, Keith and Lisa apply their proven strategies to:
• Identify what Ajax buyers respond to right now
• Shape pricing and presentation with precision
• Push listings across social platforms with purpose
• Pair technology with real human guidance every step of the way

No generic marketing.
No one-size-fits-all plans.
Just smart positioning backed by experience and local insight.

If you’re thinking about selling in Ajax and want clarity instead of noise, this is your moment.

📩 Ready to see how your home could be positioned to win attention and offers? Let’s talk.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group – Where Dreams Take Root!

#AjaxRealEstate #AjaxHomeSellers #DurhamRegionRealEstate #SellInAjax #WillowsRealtyGroup #SmartHomeSelling #OntarioRealEstate #ListingStrategy #ModernRealEstate
Most agents talk about service. Very few actually Most agents talk about service. Very few actually change the experience.

In Durham Region, real estate works better when strategy and human connection move together. Keith Williams and Lisa C. Follows lead with listening first, then back it up with smart systems that get results.

As Agents, they use their experience and expertise to get listings seen where buyers are actually searching online. Data driven targeting. Strong online visibility. Clear positioning. And behind all of it, real conversations, real follow ups, and real care for the people they represent.

Technology gets the attention. People build the trust. That combination is where results happen.

Thinking about buying or selling in Durham Region? Let’s talk.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Office: (888) 926-2066
💼 Willows Realty Group – Where Dreams Take Root!

#WillowsRealtyGroup #DurhamRegionRealEstate #RealEstateMarketing #ListingStrategy #ModernRealEstate #ClientFirst #RealEstateReels #HomesForSale #OntarioRealEstate #RealtorLife
Most buyers do not lose money because of the marke Most buyers do not lose money because of the market. They lose it because they rely on asking prices instead of real data.

In Durham Region, comparable sales tell the real story. Keith Williams and Lisa C. Follows help buyers and sellers read those numbers clearly, street by street, so decisions are based on facts, not pressure. While many agents still guess, Keith and Lisa use artificial intelligence to track buyer behaviour, pricing patterns, and online demand, then pair that insight with real conversations and local experience.

AsAgents, they use their proven strategies to make listings visible where buyers are actually searching, while staying hands on with strategy, negotiation, and guidance every step of the way. Technology handles the reach. Keith and Lisa handle the people.

Want smarter decisions backed by real data and real humans? Follow along.

📲 Contact Us
Keith Williams, Broker
Phone: (905) 903-9250
Email: keith@willowsgroup.ca

Lisa C. Follows, Broker
Phone: (905) 442-5847
Email: lisa@willowsgroup.ca

Office: (888) 926-2066
Willows Realty Group – Where Dreams Take Root!

#DurhamRegionRealEstate #DurhamRegionHomes #HomeBuyingTips #RealEstateAdvice #KeithWilliams #LisaCFollows #WillowsRealtyGroup #BuySmart #RealEstateCanada #OntarioRealEstate #HousingMarketTips
Anyone can share an opinion online. Very few can b Anyone can share an opinion online.
Very few can back it up with real deals, real data, and real results in Oshawa.

Keith Williams and Lisa C. Follows don’t guess.
They’ve spent years in the Oshawa market reading shifts before headlines catch up, spotting patterns buyers miss, and pricing homes with precision sellers need.

Here’s what sets their advice apart 👇
It’s grounded in boots-on-the-ground Oshawa experience, strengthened by being experienced Agents, and powered by their expertise—where advanced strategies in social media and genuine human connection.
More reach. Smarter targeting. Clearer decisions. Stronger outcomes.

If you’re tired of recycled tips and want insight that actually applies to your move in Durham Region, this is where the conversation gets interesting.

Curious what proven strategy plus local expertise could change for you?
Let’s talk before the market makes the next move without you.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: team@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group – Where Dreams Take Root!

#OshawaRealEstate #DurhamRegionHomes #WillowsRealtyGroup #OshawaHomes #DurhamRegionRealEstate #SmartSelling #StrategicBuying #LocalMarketExpert #RealEstateAdvice #OntarioRealEstate
This isn’t condo living that feels cramped or cook This isn’t condo living that feels cramped or cookie-cutter.
This is 1,790 sq. ft. of smart, flexible space with calm greenspace views that actually let you exhale.

Vaulted ceilings bring light into the eat-in kitchen, while two wood-burning fireplaces set the tone for cozy nights and relaxed weekends.
A loft that adapts to your life, a private primary suite with walk-in closet and ensuite, and engineered hardwood on both levels keep everything feeling intentional and grounded.

Step outside and the work is already done.
Snow removal handled, grounds maintained, security in place, and amenities like tennis courts, a party room, BBQ area, and heated car wash ready when you are.

This home is marketed by Keith Williams and Lisa C. Follows,  using their advanced strategies—combining advanced online exposure with real human guidance buyers trust.

Curious if this fits your next move?
Let’s talk before someone else claims it.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca

Office: (888) 926-2066
💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#ForSaleCourtice #ClaringtonRealEstate #DurhamRegionHomes #CondoTownhouse #LowMaintenanceLiving #CourticeOntario #GreenbeltViews #WillowsRealtyGroup
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