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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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  • Buy
    • Helping You Buy
    • Book A Buyer’s Meeting
    • Get New Listing Alerts
    • Buyer Calculators
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    • Helping You Sell
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    • Book A Home Evaluation
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    • Senior & Special Needs Services
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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

March 8, 2024 | Market Update

February 2024 Market Update

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Momentum Builds Towards a Better Spring Market

Real estate sales increased in February, gearing up towards a solid, Spring market. Sales volume jumped 38% to 745 units from 539 units in January. On a year over year basis, sales were up 25% from 2023!

New Listings also jumped by 47% from the previous month; from 828 to 1,217 units across the Region. On a year-to-date basis, the jump was 15% compared to the same period last year. The increase in inventory presented more choice for Buyers but, with the sizeable increase in sales, the most desirable properties were getting multiple offers, mainly in the price ranges below $900,000.

 

Interest rate increases have stalled, creating optimism in the market. Buyers who sat on the sidelines for over a year want to find a home, especially with astronomically high rents showing no signs of slowing. Many Buyers have saved more money for a down payment over the past year, somewhat off setting the higher rates.

 

The Market in Durham Region sat at 1.1 Months of Inventory, down slightly from 1.4 Months in January. Average Sale Price was up slightly, from $894,825 in January to $919,017 in February and up 2% from $886,908 recorded in February 2023. Year-To-Date Total Dollar Volume really took a leap of 33% over last year, across the Region with Oshawa (42%) and Whitby (41%) leading the pack!

 

Average Days On Market also declined from 33 Days in January to 20 Days in February, showing pick-up in the pace of the market. The Average Sale Price/List Price percentage increased from 99% to 102% month over month and, the Sales To New Listing Ratio came in at 61.2%, slightly favouring Sellers and making things a bit more challenging for Buyers.

 

Momentum will continue to build. We’re busy doing Market Appraisals and Seller/Buyer consultations, so we see the action before it translates to the streets. One thing we lose sleep on is “affordability.” It’s an on-going issue at every level of government. We’d love to see an increase in Amortization Rates, allowing first-time buyers more options for affordable mortgage payments, yet no one in government is speaking to this issue.

 

If your mortgage is coming up, please get mortgage advice. Banks are offering early renewals which, in a market of future declining rates may not be the best choice for you. We can put you in touch with some excellent lenders who have your best interests at heart.

 

Reach out anytime to: team@willowsgroup.ca

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Related Posts

January 2024 Market Update

Durham Region Real Estate Update – August Stats Revealed

Durham Region Market Watch – March 2025

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

Follow Us @WillowsRealtyGroup

Not every home is meant to be polished. Some are m Not every home is meant to be polished.
Some are meant to be reimagined.

This detached 1½-storey home in Whitby is the kind of opportunity buyers wait for.
Four bedrooms. Two baths. Parking for six. Two separate driveways.
A deep, fully fenced lot stretching nearly 200 feet with mature trees and park-like space.

Inside, the layout gives you room to rethink everything—starting with a sun-filled living room addition that already does the heavy lifting.
Major upgrades are already in place, including roof, furnace, windows, and updated water service, so your focus stays on design, value, and long-term upside.

Offered As Is, Where Is, this property speaks directly to renovators, builders, and investors who see potential before the crowd does.
And location? Established Whitby streets, close to schools, parks, and commuter routes—always in demand.

This listing is powered by Keith Williams and Lisa C. Follows, A.I. Certified Agents, combining data-driven online exposure with real human strategy through their A.I. Listing Advantage. More reach. Smarter targeting. Real conversations that move homes.

Curious what this property could become? Let’s talk before someone else acts.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#ForSaleWhitby #WhitbyRealEstate #InvestmentPropertyWhitby #RenovationOpportunity #DetachedHomeWhitby #DurhamRegionRealEstate #AICertifiedAgent #AIListingAdvantage #WillowsRealtyGroup #OntarioRealEstate #BuilderOpportunity #InvestorListing
Pricing your home shouldn’t feel like a guessing g Pricing your home shouldn’t feel like a guessing game.
In a market that shifts by the week, gut instinct alone can leave money on the table—or stall your sale before it starts.

That’s where strategy meets precision.
Keith Williams and Lisa C. Follows are A.I. Certified Agents™ who use data-backed insights, real-time market signals, and proven local experience to pinpoint pricing that makes sense today—not three months ago.

Here’s the edge most sellers don’t get:
AI analyzes buyer behaviour, market movement, and comparable sales.
Keith and Lisa interpret that data through real conversations, local knowledge, and hands-on guidance.
Technology brings clarity. People bring context. That’s the difference.

With the A.I. Listing Advantage, your pricing strategy is built to:
• attract serious buyers faster
• support stronger negotiations
• reflect what homes are actually selling for in Durham Region and Greater Toronto Area

Curious what your home could command right now—based on facts, not headlines?
Let’s have a smart, pressure-free conversation and put real numbers behind your next move.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#AIListingAdvantage #AICertifiedAgent #PricingWithConfidence #DurhamRegionRealEstate #ScugogRealEstate #SmartHomePricing #SellWithConfidence #WillowsRealtyGroup #RealEstateStrategy #LocalMarketExperts
Ready to make your Durham Region home feel bigger Ready to make your Durham Region home feel bigger and brighter? 🎨 Let's dive into how a splash of colour can transform your space! 💡

With over 40 years in the real estate game, I've seen how the right colours can truly make a home stand out. Here are my top tips:

1️⃣ Embrace Colour Saturation
Go bold! Instead of sticking to a single accent wall, drench all walls in vibrant hues, think daring blues or radiant reds. This creates a dynamic atmosphere and makes your home feel expansive.

2️⃣ Play with Textures
Layer various textures like textured paint or wallpaper to add depth. Ceiling treatments can draw the eye up, making rooms feel larger and more inviting to Toronto families looking to upgrade.

3️⃣ Mix and Match Patterns
Combine patterns like vintage saris or animal prints on accessories. Avoid single-dimension décor; mix retro with modern for a fresh take that's both lively and cozy.

4️⃣ Go for Curves
Incorporate curved elements like arches or rounded furnishings. They soften angles and create a welcoming flow perfect for family gatherings.

5️⃣ Add Warmth with Natural Materials
Introduce wood, bronze, and earthy tones throughout your home. These elements bring warmth and a timeless look that appeals to growing families and seniors alike.

Thinking of a colourful makeover? Share your favourite colour combos with us below! 👇✨

#RealEstate
City noise off. Space, sky, and breathing room on. City noise off. Space, sky, and breathing room on.
This bungalow delivers the kind of rural lifestyle buyers keep searching for but rarely find.

Set on an 87 x 156 ft. lot with trees, meadows, and open views, this 3+1 bedroom home offers over 2,100 sq. ft. of finished living space designed for flexibility.
Main-floor bedroom living, a finished lower level for guests or hobbies, and outdoor structures that actually work for real life—barn, workshop, shed, and parking that doesn’t require negotiation.

You’re minutes to Port Perry, yet it feels a world away.
The question isn’t if this lifestyle fits—it’s how long you’re willing to wait.

This listing is powered by Keith Williams and Lisa C. Follows, A.I. Certified Agents™, combining the A.I. Listing Advantage with real human strategy to place this home in front of the right buyers online and in person.

📲 Book your private showing today.

Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Office: (888) 926-2066
💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#ForSaleScugog #PortPerryHomes #DurhamRegionRealEstate #BungalowLiving #CountryProperty #AICertifiedAgent #AIListingAdvantage #WillowsRealtyGroup #OntarioRealEstate #HomesWithLand
High heating bills are not just a seasonal problem High heating bills are not just a seasonal problem, they are a strategy problem. Keith Williams and Lisa C. Follows help homeowners think ahead, protect value, and make smarter decisions long before a sale ever hits the market. From understanding how energy upgrades impact buyer perception to knowing how preparation affects pricing, this is the kind of insight that separates strong results from average ones.

As A.I. Certified Agents, Keith and Lisa use the A.I. Listing Advantage to market homes online with precision, reach the right buyers faster, and keep listings visible where today’s buyers are searching. But technology is only part of the equation. Every strategy is guided by real conversations, clear advice, and hands-on support from start to sold.

If you want smart guidance backed by data and real human connection, this is where it starts.

📲 Contact Us
Keith Williams, Broker
905-903-9250
keith@willowsgroup.ca

Lisa C. Follows, Broker
905-442-5847
lisa@willowsgroup.ca

Office: 888-926-2066
Willows Realty Group – Your Trusted Partner in Real Estate with the Power of A.I.

#KeithWilliams #LisaCFollows #WillowsRealtyGroup #AICertifiedAgent #AIListingAdvantage #RealEstateExperts #HomeSellerTips #SmartHomeownership #RealEstateMarketing #OntarioRealEstate #DurhamRegionRealEstate #ScugogRealEstate #ListWithConfidence #RealEstateStrategy
Want to make your home pop this weekend without em Want to make your home pop this weekend without emptying your wallet? Let's dive in! 🎨✨

As someone who absolutely loves combining tech with a personal touch, I've seen how simple projects can transform a space ,  perfect for families in Durham Region looking to upgrade or seniors wanting cozy, accessible homes.

Here's how to make a splash with weekend DIY projects:

1️⃣ Paint Perfection
A fresh coat of paint can work wonders. Choose warm tones to create a welcoming vibe or bold colours for a statement wall. Grab your favourite rollers and let your creativity fly!

2️⃣ Brighten Up Your Lighting
Switch to stylish, energy-efficient lighting. This quick swap not only boosts your eco-friendly cred but also adds a modern touch to your space.

3️⃣ Go Green With Upgrades
Install low-E windows or weather-strip your doors. Small changes like these can enhance energy efficiency, saving you money on those chilly Ontario nights.

4️⃣ Perfect Those Shelves
Organize and declutter with savvy storage solutions. Add some stylish shelves or rework existing ones for a new look.

5️⃣ Spruce Up Your Outdoor Spaces
Tidy up your garden or add a few potted plants on the porch. It's a simple way to boost curb appeal and create a serene outdoor haven.

Got a project in mind or need some inspiration? Drop a comment below, and let's chat about how to make your home shine! 👇🌿🛠️

#RealEstate
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