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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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  • Buy
    • Helping You Buy
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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

March 8, 2024 | Market Update

February 2024 Market Update

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Momentum Builds Towards a Better Spring Market

Real estate sales increased in February, gearing up towards a solid, Spring market. Sales volume jumped 38% to 745 units from 539 units in January. On a year over year basis, sales were up 25% from 2023!

New Listings also jumped by 47% from the previous month; from 828 to 1,217 units across the Region. On a year-to-date basis, the jump was 15% compared to the same period last year. The increase in inventory presented more choice for Buyers but, with the sizeable increase in sales, the most desirable properties were getting multiple offers, mainly in the price ranges below $900,000.

 

Interest rate increases have stalled, creating optimism in the market. Buyers who sat on the sidelines for over a year want to find a home, especially with astronomically high rents showing no signs of slowing. Many Buyers have saved more money for a down payment over the past year, somewhat off setting the higher rates.

 

The Market in Durham Region sat at 1.1 Months of Inventory, down slightly from 1.4 Months in January. Average Sale Price was up slightly, from $894,825 in January to $919,017 in February and up 2% from $886,908 recorded in February 2023. Year-To-Date Total Dollar Volume really took a leap of 33% over last year, across the Region with Oshawa (42%) and Whitby (41%) leading the pack!

 

Average Days On Market also declined from 33 Days in January to 20 Days in February, showing pick-up in the pace of the market. The Average Sale Price/List Price percentage increased from 99% to 102% month over month and, the Sales To New Listing Ratio came in at 61.2%, slightly favouring Sellers and making things a bit more challenging for Buyers.

 

Momentum will continue to build. We’re busy doing Market Appraisals and Seller/Buyer consultations, so we see the action before it translates to the streets. One thing we lose sleep on is “affordability.” It’s an on-going issue at every level of government. We’d love to see an increase in Amortization Rates, allowing first-time buyers more options for affordable mortgage payments, yet no one in government is speaking to this issue.

 

If your mortgage is coming up, please get mortgage advice. Banks are offering early renewals which, in a market of future declining rates may not be the best choice for you. We can put you in touch with some excellent lenders who have your best interests at heart.

 

Reach out anytime to: team@willowsgroup.ca

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

Follow Us @WillowsRealtyGroup

Thinking about buying or selling in Ajax, Ontario— Thinking about buying or selling in Ajax, Ontario—but don’t want guesswork running the show?
That’s where strategy replaces noise.

Keith Williams and Lisa C. Follows don’t rely on hype or hope. As seasoned Agents, they use data-backed insight, targeted social media exposure, and real conversations with real people to help clients make clear, confident decisions in the Ajax real estate market.

Here’s the edge:
Smart strategies pinpoints buyer behaviour.
Human expertise reads the room.
Local Durham Region knowledge ties it all together.

If you’re planning a move in Ajax and want clarity on timing, pricing, and exposure—this is the conversation you want to have.

Curious what our strategies looks like when paired with hands-on guidance? Let’s talk.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250 | keith@willowsgroup.ca

Lisa C. Follows, Broker: (905) 442-5847 | lisa@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#AjaxRealEstate #AjaxOntario #DurhamRegionRealEstate #WillowsRealtyGroup #AICertifiedAgent #AIListingAdvantage #MoveWithConfidence #OntarioRealEstate #BuySellAjax #SmartRealEstate #LocalExpertise #RealEstateStrategy #ModernMarketing #HumanConnection
Downsizing is not what slows people down in Durham Downsizing is not what slows people down in Durham Region.
It is the lack of real options that fit the next chapter.

We see this every day in Port Perry, Oshawa, and Whitby. Homeowners are ready for less maintenance and more freedom, but the townhomes and semi detached homes they want are limited. Knowing when to wait, when to move, and how to position a home takes more than guesswork.

That is where our approach stands apart.
As Agents, we use our expertise to make sure our listings are seen by the right buyers online, at the right time, across the platforms people actually use. The technology helps us see patterns and buyer behaviour, but the real value comes from how we guide people through the decision with care, clarity, and honest advice.

Smart data. Real conversations. Clear strategy.

If downsizing is on your radar, timing matters more than ever. Let’s talk it through before you make a move.

📲 Contact Us
Keith Williams, Broker
Direct: 905-903-9250
Email: keith@willowsgroup.ca

Lisa C. Follows, Broker
Direct: 905-442-5847
Email: lisa@willowsgroup.ca

Office: 888-926-2066
Willows Realty Group

#DurhamRegionRealEstate #PortPerryRealEstate #OshawaRealEstate #WhitbyRealEstate #DownsizingInDurham #SmartDownsize #RealEstateAdvice #AICertifiedAgent #OntarioRealEstate #HousingMarketOntario #WillowsRealtyGroup
This isn’t condo living that feels boxed in. This This isn’t condo living that feels boxed in.
This is space, light, and greenspace—working together.

Nearly 1,800 sq. ft. across two levels gives you room to breathe, stretch out, and live the way you want.
Two bedrooms plus a flexible loft mean guest space, home office, or hobby room—your call.
A vaulted eat-in kitchen pulls in natural light, while not one but two wood-burning fireplaces set the tone for relaxed evenings.
Large windows look out over four-season greenspace, not parking lots.
Engineered hardwood runs through both levels, the primary suite includes a walk-in closet and private ensuite, and major mechanical updates were completed in 2020.
Snow removal, exterior care, parking, water, and shared amenities are all handled—so your time stays yours.

Priced at $485,000 in central Courtice, close to transit, shopping, parks, and commuter routes.

This property is represented by Keith Williams and Lisa C. Follows, A.I. Certified Agents, combining advanced online exposure with real human guidance—because smart data works best with real conversations.

Curious enough to see it in person? Let’s book your showing.

📲 Keith Williams, Broker | 905-903-9250
📲 Lisa C. Follows, Broker | 905-442-5847
✉️ team@willowsgroup.ca

📞 Office: 888-926-2066
💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#ForSaleCourtice #ClaringtonRealEstate #DurhamRegionHomes #CondoTownhouse #GreenbeltViews #LowMaintenanceLiving #AICertifiedAgent #AIListingAdvantage #CourticeOntario #ParkwoodVillage #OntarioRealEstate #WillowsRealtyGroup
Whitby real estate doesn’t reward guesswork. It re Whitby real estate doesn’t reward guesswork.
It rewards insight, timing, and strategy.

Keith Williams and Lisa C. Follows don’t post opinions for clicks—they share local data, on-the-ground experience, and market patterns that help buyers and sellers make confident decisions in Whitby. From micro-market pricing shifts to buyer behaviour on specific streets, this is the kind of insight most people never see online.

Here’s the edge:
As A.I. Certified Agents, Keith and Lisa apply their expertise with social media marketing and pair it with real conversations, real guidance, and real accountability. Technology handles the data. Humans handle the decisions that matter.

If you’re tired of recycled advice and want clarity backed by numbers, local context, and experience in Durham Region, this is where better decisions start.

📲 Ready for insight that actually works in Whitby? Let’s talk.

Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: team@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group — Your Trusted Partner in Real Estate with the Power of AI

#WhitbyRealEstate #DurhamRegionHomes #WhitbyMarketUpdate #LocalRealEstateInsight #AIRealEstate #AICertifiedAgent #WillowsRealtyGroup #SmartSelling #SmartBuying #OntarioRealEstate #WhitbyOntario #RealEstateStrategy #ListingMarketing #HumanPlusAI
Pricing based on hope instead of facts is how list Pricing based on hope instead of facts is how listings stall.
This is where experience and real data matter.

Keith Williams and Lisa C. Follows lead pricing conversations with real numbers, not guesswork. As A.I. Certified Agents, they use their expertise to study current sales, buyer behaviour, and online activity across Durham Region so homes are positioned where buyers are actually paying attention.

But technology is only part of the equation. Our strategies helps your listing get seen online. Keith and Lisa guide the strategy, explain the data clearly, and negotiate with confidence so pricing decisions feel informed, not emotional.

If you want pricing clarity backed by data and guided by people who understand this market, this is your team.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Office: (888) 926-2066
💼 Willows Realty Group

#DurhamRegionRealEstate #PricingStrategy #AIListingAdvantage #AICertifiedAgent #RealEstateReels #OntarioRealEstate #HomeSellingTips #MarketData #ListSmart #RealEstateExperts
If you own a home in Oshawa, generic advice won’t If you own a home in Oshawa, generic advice won’t cut it.
Street-by-street trends, buyer behaviour, pricing pressure points, and timing all matter here—and that’s where local knowledge turns into real leverage.

Keith Williams and Lisa C. Follows don’t guess.
They study Oshawa’s micro-markets, track what buyers are reacting to right now, and pair that insight with data-driven strategies and real human conversations that build trust and momentum.

As A.I. Certified Agents, they bring their expertise to the table—smart targeting, strategic content, and social media reach—then layer in hands-on guidance, negotiation skill, and clear communication. Technology gets attention. People close deals.

Curious what Oshawa buyers are actually searching for this month?
Wondering how your home stacks up against competing listings on your street—not just online averages?

This is the kind of clarity homeowners are asking for.

📩 Let’s talk about your property, your timing, and what’s really happening in Oshawa.

Contact Us
Keith Williams, Broker: 📞 (905) 903-9250 | ✉️ keith@willowsgroup.ca

Lisa C. Follows, Broker: 📞 (905) 442-5847 | ✉️ lisa@willowsgroup.ca

Office: ☎️ (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#OshawaRealEstate #OshawaHomeowners #DurhamRegionRealEstate #LocalMarketExpert #AIListingAdvantage #AICertifiedAgent #WillowsRealtyGroup #SellSmart #RealEstateStrategy #OntarioHomes
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