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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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  • Buy
    • Helping You Buy
    • Book A Buyer’s Meeting
    • Get New Listing Alerts
    • Buyer Calculators
  • Sell
    • Helping You Sell
    • Book A Seller’s Meeting
    • Book A Home Evaluation
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    • Senior & Special Needs Services
    • Book A Comfort Call
  • Listings
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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

March 8, 2024 | Market Update

February 2024 Market Update

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Momentum Builds Towards a Better Spring Market

Real estate sales increased in February, gearing up towards a solid, Spring market. Sales volume jumped 38% to 745 units from 539 units in January. On a year over year basis, sales were up 25% from 2023!

New Listings also jumped by 47% from the previous month; from 828 to 1,217 units across the Region. On a year-to-date basis, the jump was 15% compared to the same period last year. The increase in inventory presented more choice for Buyers but, with the sizeable increase in sales, the most desirable properties were getting multiple offers, mainly in the price ranges below $900,000.

 

Interest rate increases have stalled, creating optimism in the market. Buyers who sat on the sidelines for over a year want to find a home, especially with astronomically high rents showing no signs of slowing. Many Buyers have saved more money for a down payment over the past year, somewhat off setting the higher rates.

 

The Market in Durham Region sat at 1.1 Months of Inventory, down slightly from 1.4 Months in January. Average Sale Price was up slightly, from $894,825 in January to $919,017 in February and up 2% from $886,908 recorded in February 2023. Year-To-Date Total Dollar Volume really took a leap of 33% over last year, across the Region with Oshawa (42%) and Whitby (41%) leading the pack!

 

Average Days On Market also declined from 33 Days in January to 20 Days in February, showing pick-up in the pace of the market. The Average Sale Price/List Price percentage increased from 99% to 102% month over month and, the Sales To New Listing Ratio came in at 61.2%, slightly favouring Sellers and making things a bit more challenging for Buyers.

 

Momentum will continue to build. We’re busy doing Market Appraisals and Seller/Buyer consultations, so we see the action before it translates to the streets. One thing we lose sleep on is “affordability.” It’s an on-going issue at every level of government. We’d love to see an increase in Amortization Rates, allowing first-time buyers more options for affordable mortgage payments, yet no one in government is speaking to this issue.

 

If your mortgage is coming up, please get mortgage advice. Banks are offering early renewals which, in a market of future declining rates may not be the best choice for you. We can put you in touch with some excellent lenders who have your best interests at heart.

 

Reach out anytime to: team@willowsgroup.ca

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

Follow Us @WillowsRealtyGroup

Weather can cancel your showing in minutes… but it Weather can cancel your showing in minutes… but it should never cancel your strategy.

In Durham Region real estate, cold fronts, sudden storms, and shifting conditions can disrupt home searches and impact how a property shows. That’s why we plan ahead.

As A.I. Certified Agents, we use our A.I. Listing Advantage to analyze market patterns, buyer behavior, and even timing factors to position your home for maximum online visibility. Your listing is strategically marketed across the internet so the right buyers see it at the right time.

But technology is only part of it. Real estate is still human. We guide you, adjust in real time, and keep your plans moving forward no matter what the forecast says.

Thinking of buying or selling in Durham Region? Let’s put strategy behind your next move.

Keith Williams, Broker
Direct: 905 903 9250
keith@willowsgroup.ca

Lisa C. Follows, Broker
Direct: 905 442 5847
lisa@willowsgroup.ca

Office: 888 926 2066
Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#DurhamRegionRealEstate #DurhamRegionHomes #OntarioRealEstate #AICertifiedAgent #AIListingAdvantage #PortPerryRealEstate #OshawaRealEstate #WhitbyRealEstate #ClaringtonHomes #AjaxRealEstate #PickeringRealEstate #HomeBuyingTips #HomeSellingTips #RealEstateExperts #WillowsRealtyGroup
Ever find yourself dreaming about that perfect nei Ever find yourself dreaming about that perfect neighbourhood? Here's how to turn that dream into a reality!👇

Living in Durham Region myself, I know the feeling of wanting the perfect balance for family life ,  great schools, lively communities, and all the amenities close by. Let’s break it down into easy steps:

1️⃣ Prioritise Location
Think about your daily commute, proximity to schools, and local conveniences. A neighbourhood that fits your lifestyle can boost your home’s value over time!

2️⃣ Know Your Budget
Stick to what you can afford. Factor in everything from the mortgage and taxes to maintenance costs. Trust me; being realistic helps in the long run.

3️⃣ Nail Down Size & Layout
Match the home’s size with your needs ,  think bedrooms for the kids, space for an office, or a yard for pets. It’s about making life comfortable now and in the future.

4️⃣ School Scores Matter
For families, good schools are a biggie. Look into ratings and extracurriculars. They’re not just for education; they can increase the home’s market appeal.

5️⃣ Needs vs. Wants
Set clear boundaries between must-haves and nice-to-haves. This distinction helps make the home hunt efficient and less of a whirlwind.

Finding the right fit for your family is about more than just bricks and mortar! What’s on your must-have list? Comment below! 👇🏡📚👨‍👩‍👧‍👦

#RealEstate
What if you could see buyer interest before the sh What if you could see buyer interest before the showings pile up?
That’s exactly what smart A.I. does.

At Willows Realty Group, Keith Williams and Lisa C. Follows don’t rely on hope or hunches.
As A.I. Certified Agents, they read real-time buyer behaviour across social media, search activity, and engagement patterns to see who’s watching, what they’re clicking, and when they’re ready to act.

This is the A.I. Listing Advantage—paired with real conversations, local insight, and hands-on guidance.
Technology finds the signals.
Keith and Lisa turn those signals into strategy, timing, and results.

If you’re selling or thinking ahead, the question isn’t if buyers are looking.
It’s whether your listing is being seen by the right ones.

Curious how this works for your home in Durham Region or Greater Toronto Area?
Let’s talk before guesswork costs you time or money.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Office: (888) 926-2066
🌐 willowsrealtygroup.com

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#WillowsRealtyGroup #AIListingAdvantage #AICertifiedAgent #DurhamRegionRealEstate #ScugogRealEstate #SmartHomeSelling #RealEstateMarketing #SellerStrategy #ModernRealEstate #OntarioRealEstate
Ever wanted a home that flexes with your life inst Ever wanted a home that flexes with your life instead of boxing you in?
1665 Nash Rd, E12 delivers space, light, and options—without the upkeep headaches.

Soaring ceilings in the eat-in kitchen pull in natural light, while two wood-burning fireplaces set the tone for cozy nights and relaxed weekends.
The loft shifts easily from home office to guest space, hobby zone, or third bedroom when life changes.
Engineered hardwood flows across both levels, and your living room looks out to calm, four-season greenspace—no rear neighbours staring back.

Add in maintained grounds, security, snow removal, and amenities that free up your time, and you’ll see why this community quietly stands apart.

Listed by Keith Williams & Lisa C. Follows, A.I. Certified Agents, using the A.I. Listing Advantage—smart online exposure paired with real human guidance.

📍 1665 Nash Rd, E12, Courtice | $485,000
Curious enough to see it in person? Let’s talk.

📲 Keith Williams, Broker: (905) 903-9250 | keith@willowsgroup.ca
📲 Lisa C. Follows, Broker: (905) 442-5847 | lisa@willowsgroup.ca
☎️ Office: (888) 926-2066
💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#ForSaleCourtice #ClaringtonRealEstate #DurhamRegionHomes #CondoTownhouseLiving #CourticeON #GreenbeltViews #LowMaintenanceLiving #AICertifiedAgent #AIListingAdvantage #WillowsRealtyGroup #OntarioRealEstate #MoveSmart
🚨 Is your office space holding your business back? 🚨 Is your office space holding your business back?

In Durham Region, choosing the right commercial space is not just about square footage. It is about positioning, visibility, and long term growth.

As A.I. Certified Agents™, Keith Williams and Lisa C. Follows combine advanced A.I. marketing strategies with real human insight.

Our A.I. Listing Advantage helps sellers gain stronger online exposure, smarter pricing strategies, and targeted digital reach across Google, YouTube, and social platforms.

But here is what truly sets us apart. Technology drives visibility. Relationships drive results.

Thinking about buying, selling, or upgrading your commercial space in Durham Region? Let’s talk strategy.

📲 Keith Williams, Broker
Direct: (905) 903-9250
Email: keith@willowsgroup.ca

📲 Lisa C. Follows, Broker
Direct: (905) 442-5847
Email: lisa@willowsgroup.ca

Office: (888) 926-2066
🌐 https://willowsrealtygroup.com/

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#DurhamRegionRealEstate #DurhamCommercialRealEstate #DurhamRegionBusiness #CommercialOfficeSpace #ClassAOffice #AICertifiedAgent #AIListingAdvantage #OntarioRealEstate #PortPerryRealEstate #WhitbyRealEstate #OshawaRealEstate #AjaxOntario #ClaringtonOntario #RealEstateMarketing #BusinessGrowth
Feeling bogged down by home maintenance and clutte Feeling bogged down by home maintenance and clutter? Here’s your chance to enjoy more time for what truly matters... 👇

In the heart of the Durham Region, simplifying my living space has given me more freedom to focus on family, travel, and hobbies. Downsizing isn’t just about less, it's about more joy.

Here’s how you can start downsizing with ease:

1️⃣ Focus on Priorities
Think about what truly makes you happy. Downsizing means keeping what you love and letting go of what’s holding you back.

2️⃣ Embrace Maintenance-Free Living
Smaller homes mean less upkeep. Spend weekends enjoying sports facilities or exploring vibrant neighbourhoods instead of mowing lawns or fixing leaks.

3️⃣ Make Space for Experiences
Turn your savings on utilities and maintenance into experiences. Plan family visits or spontaneous trips instead of worrying about a large household budget.

4️⃣ Think Future-Friendly
Choose homes that offer safety and accessibility with features like single-story layouts and walk-in showers. It’s about preparing for now and the future.

Considering downsizing but not sure where to begin? Let’s chat about your perfect-sized home for this exciting new chapter! Share your thoughts below 👇

#RealEstate
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