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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

March 8, 2024 | Market Update

February 2024 Market Update

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Momentum Builds Towards a Better Spring Market

Real estate sales increased in February, gearing up towards a solid, Spring market. Sales volume jumped 38% to 745 units from 539 units in January. On a year over year basis, sales were up 25% from 2023!

New Listings also jumped by 47% from the previous month; from 828 to 1,217 units across the Region. On a year-to-date basis, the jump was 15% compared to the same period last year. The increase in inventory presented more choice for Buyers but, with the sizeable increase in sales, the most desirable properties were getting multiple offers, mainly in the price ranges below $900,000.

 

Interest rate increases have stalled, creating optimism in the market. Buyers who sat on the sidelines for over a year want to find a home, especially with astronomically high rents showing no signs of slowing. Many Buyers have saved more money for a down payment over the past year, somewhat off setting the higher rates.

 

The Market in Durham Region sat at 1.1 Months of Inventory, down slightly from 1.4 Months in January. Average Sale Price was up slightly, from $894,825 in January to $919,017 in February and up 2% from $886,908 recorded in February 2023. Year-To-Date Total Dollar Volume really took a leap of 33% over last year, across the Region with Oshawa (42%) and Whitby (41%) leading the pack!

 

Average Days On Market also declined from 33 Days in January to 20 Days in February, showing pick-up in the pace of the market. The Average Sale Price/List Price percentage increased from 99% to 102% month over month and, the Sales To New Listing Ratio came in at 61.2%, slightly favouring Sellers and making things a bit more challenging for Buyers.

 

Momentum will continue to build. We’re busy doing Market Appraisals and Seller/Buyer consultations, so we see the action before it translates to the streets. One thing we lose sleep on is “affordability.” It’s an on-going issue at every level of government. We’d love to see an increase in Amortization Rates, allowing first-time buyers more options for affordable mortgage payments, yet no one in government is speaking to this issue.

 

If your mortgage is coming up, please get mortgage advice. Banks are offering early renewals which, in a market of future declining rates may not be the best choice for you. We can put you in touch with some excellent lenders who have your best interests at heart.

 

Reach out anytime to: team@willowsgroup.ca

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

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Most buyers scroll. Smart buyers investigate. And Most buyers scroll. Smart buyers investigate.
And the smartest ones know that listing photos can quietly reveal problems or hide them in plain sight.

Keith Williams and Lisa C. Follows know exactly what to look for. Missing foundation shots. Cropped exterior angles. Furniture placed to block walls. Basements and utility areas barely shown. These are not random choices, and experienced agents read between the pixels before booking a showing.

As seasoned Agents, Keith and Lisa use their proven strategies to market homes with precision, visibility, and strategy across the internet. But data and technology only go so far. Real insight comes from human experience, sharp instincts, and asking the right questions at the right time.

This is how buyers avoid surprises.
This is how sellers get ahead of objections before they appear.
And this is how informed decisions are made in today’s market.

📲 Contact Us
Keith Williams, Broker
(905) 903-9250
keith@willowsgroup.ca

Lisa C. Follows, Broker
(905) 442-5847
lisa@willowsgroup.ca

Office: (888) 926-2066
Willows Realty Group – Where Dreams Take Root!

#DurhamRegionRealEstate #RealEstateStrategy #SmartBuyers #RealEstateEducation #ListingPhotos #HomeBuyingTips #ModernRealEstate #WillowsRealtyGroup #HumanDrivenAI #MarketSmart #RealEstateReels
Not your average condo. Not your average lifestyle Not your average condo.
Not your average lifestyle.

Welcome to 1665 Nash Road, Unit E12—where space, flexibility, and calm greenbelt views quietly outperform expectations.

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✔ Space without compromise
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✔ A home that adapts as life evolves

💡 Marketed with intention. Sold with strategy.
Keith Williams and Lisa C. Follows are seasoned Agents, leveraging their expertise—combining precision-driven online marketing with real human connection to ensure this home reaches the right buyer, at the right time, with maximum impact.

📍 1665 Nash Road, Unit E12 | Courtice
💰 Offered at $485,000

Curious? You should be. Homes like this don’t stay quiet for long.

📲 Book your private showing today.

Contact Us
Keith Williams, Broker
📞 (905) 903-9250
📧 keith@willowsgroup.ca

Lisa C. Follows, Broker
📞 (905) 442-5847
📧 lisa@willowsgroup.ca

Office: (888) 926-2066
💼 Willows Realty Group – Where Dreams Take Root!

#ForSaleCourtice #ClaringtonRealEstate #CourticeCondos #WillowsRealtyGroup #SmartRealEstateMarketing #CondoTownhouse #GreenbeltLiving #LowMaintenanceLifestyle #DurhamRegionHomes #RealEstateDoneDifferently
Smart moves in Scugog real estate don’t happen by Smart moves in Scugog real estate don’t happen by chance.
They happen when data, local expertise, and real human guidance come together.

In a market where headlines change weekly and emotion can cloud judgment, Keith Williams and Lisa C. Follows help clients cut through the noise. As seasoned Agents, they combine advanced market intelligence with deep, on-the-ground knowledge of Scugog to help buyers and sellers make decisions that actually serve their long-term goals.

This isn’t about chasing trends.
It’s about:

Pricing with precision, not guesswork
Understanding buyer behaviour before it shows up in the stats
Using their proven strategies to amplify reach on social media while keeping the human connection front and centre

Their approach blends predictive marketing with real conversations, strategic negotiation, and a calm, steady process that puts clients in control — not pressure.

If you’re thinking about buying, selling, or simply want clarity on what your next move should be in Scugog, this is where smart decisions begin.

💬 Curious how proven strategies + local expertise can change your real estate outcome? Let’s talk before the market makes the decision for you.

📲 Contact Us
Keith Williams, Broker
📞 (905) 903-9250
📧 keith@willowsgroup.ca

Lisa C. Follows, Broker
📞 (905) 442-5847
📧 lisa@willowsgroup.ca

Office: (888) 926-2066
💼 Willows Realty Group – Where Dreams Take Root!

#ScugogRealEstate #WillowsRealtyGroup #DurhamRegionHomes #ScugogOntario #OntarioRealEstate #RealEstateStrategy #ListSmart #BuyWithConfidence #LocalExpertise #HumanFirstRealEstate
Clarity beats chaos every time. Most moves fall ap Clarity beats chaos every time.
Most moves fall apart because there is no real plan, just noise, guesswork, and rushed decisions. That is where experience matters.

Keith Williams and Lisa C. Follows do not wing it. They lead with strategy, structure, and constant communication so clients always know what is next. From the first conversation to closing day, every step is mapped with intention and explained in plain language.

As experienced Agents, they combine real human guidance with their proven strategies. That means smarter pricing analysis, stronger online visibility, targeted digital marketing, and data driven exposure that puts listings in front of the right buyers faster. Technology handles the reach. Keith and Lisa handle the people.

This is modern real estate with a human connection, built for buyers and sellers in Durham Region who want clarity, confidence, and results.

Thinking about a move? Start with a plan, not a guess.

Contact Us
Keith Williams, Broker
Phone: 905-903-9250
Email: keith@willowsgroup.ca

Lisa C. Follows, Broker
Phone: 905-442-5847
Email: lisa@willowsgroup.ca

Office: 888-926-2066
Willows Realty Group

#DurhamRegionRealEstate #DurhamRegionHomes #OntarioRealEstate #RealEstateStrategy #ModernRealEstate #RealEstateMarketing #HomeSellingTips #HomeBuyingTips #WillowsRealtyGroup #RealEstateExperts #ListWithConfidence #SellWithStrategy
Big real estate decisions don’t need chaos, pressu Big real estate decisions don’t need chaos, pressure, or guesswork.
They need clarity, structure, and a plan that actually makes sense.

That’s where Keith Williams and Lisa C. Follows step in.
Known for their steady guidance in high-stakes situations, they bring order to complex buying and selling decisions—without losing the human connection.

As seasoned Agents, Keith and Lisa combine sharp market insight with their expertise, using advanced social media marketing, data intelligence, and real conversations to position homes strategically and guide clients confidently.
It’s not about chasing noise.
It’s about making smart moves, at the right time, with the right information.

If you’re navigating a transition, weighing options, or simply want a clearer path forward, this is what calm expertise looks like.

💬 Ready for a smarter, more grounded real estate experience? Let’s talk.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca
Office: (888) 926-2066

💼 Willows Realty Group – Where Dreams Take Root!

#WillowsRealtyGroup #DurhamRegionRealEstate #ScugogRealEstate #RealEstateStrategy #SmartSelling #ConfidentBuying #ModernRealEstate #RealEstateLeadership #MarketClarity #RealEstateExperts
Oshawa real estate isn’t slowing down—and guessing Oshawa real estate isn’t slowing down—and guessing your next move can cost you real money.
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Keith Williams and Lisa C. Follows don’t rely on outdated tactics or generic advice.
They’re seasoned Agents using their proven strategies to analyze buyer behaviour, amplify listing exposure on social media, and pair cutting-edge tech with real human connection.

Translation?
Smarter pricing.
Sharper marketing.
Decisions backed by data—not noise.

Whether you’re thinking about selling, buying, or just trying to understand what your home could really be worth in today’s Oshawa market, having the right guidance changes everything.

Curious what seasoned real estate agents could do for you?
Let’s talk before the market makes the decision for you.

📲 Contact Us
Keith Williams, Broker | (905) 903-9250
Lisa C. Follows, Broker | (905) 442-5847
📧 keith@willowsgroup.ca | lisa@willowsgroup.ca
Office: (888) 926-2066

💼 Willows Realty Group – Where Dreams Take Root!

#OshawaRealEstate #DurhamRegionHomes #WillowsRealtyGroup #OshawaHomes #DurhamRegionRealEstate #SmartSelling #HomeBuyingOntario #RealEstateStrategy #LocalRealEstateExperts
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