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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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  • Buy
    • Helping You Buy
    • Book A Buyer’s Meeting
    • Get New Listing Alerts
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    • Helping You Sell
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    • Book A Home Evaluation
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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

March 8, 2024 | Market Update

February 2024 Market Update

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Momentum Builds Towards a Better Spring Market

Real estate sales increased in February, gearing up towards a solid, Spring market. Sales volume jumped 38% to 745 units from 539 units in January. On a year over year basis, sales were up 25% from 2023!

New Listings also jumped by 47% from the previous month; from 828 to 1,217 units across the Region. On a year-to-date basis, the jump was 15% compared to the same period last year. The increase in inventory presented more choice for Buyers but, with the sizeable increase in sales, the most desirable properties were getting multiple offers, mainly in the price ranges below $900,000.

 

Interest rate increases have stalled, creating optimism in the market. Buyers who sat on the sidelines for over a year want to find a home, especially with astronomically high rents showing no signs of slowing. Many Buyers have saved more money for a down payment over the past year, somewhat off setting the higher rates.

 

The Market in Durham Region sat at 1.1 Months of Inventory, down slightly from 1.4 Months in January. Average Sale Price was up slightly, from $894,825 in January to $919,017 in February and up 2% from $886,908 recorded in February 2023. Year-To-Date Total Dollar Volume really took a leap of 33% over last year, across the Region with Oshawa (42%) and Whitby (41%) leading the pack!

 

Average Days On Market also declined from 33 Days in January to 20 Days in February, showing pick-up in the pace of the market. The Average Sale Price/List Price percentage increased from 99% to 102% month over month and, the Sales To New Listing Ratio came in at 61.2%, slightly favouring Sellers and making things a bit more challenging for Buyers.

 

Momentum will continue to build. We’re busy doing Market Appraisals and Seller/Buyer consultations, so we see the action before it translates to the streets. One thing we lose sleep on is “affordability.” It’s an on-going issue at every level of government. We’d love to see an increase in Amortization Rates, allowing first-time buyers more options for affordable mortgage payments, yet no one in government is speaking to this issue.

 

If your mortgage is coming up, please get mortgage advice. Banks are offering early renewals which, in a market of future declining rates may not be the best choice for you. We can put you in touch with some excellent lenders who have your best interests at heart.

 

Reach out anytime to: team@willowsgroup.ca

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

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Winter storms coming? Let’s keep your Durham home Winter storms coming? Let’s keep your Durham home safe and cozy! ❄️🏠

Living near Lake Ontario, we know how intense these winter storms can get. As someone who’s seen it all in the Durham Region, here’s how you can weather the storm like a pro.

1️⃣ Insulate and Prep: Keep the cold out! Seal your windows and doors, insulate and clear those gutters. Trimming dead branches now can save you from ice damage later.

2️⃣ Power Outage Ready: Charge devices and medical equipment, have backup heat like inspected fireplaces, and check your CO and smoke alarms.

3️⃣ Car Essentials: Equip your vehicle with winter tires, blankets, and an emergency kit. A half-full tank of gas is a must for surprise trips.

4️⃣ Senior and Special Needs Care: Check in on neighbours and loved ones. Make sure they’re safe and their essentials are stocked.

5️⃣ Shoveling Safety: Be cautious of cardiac risks when shoveling. Hiring help is worth it, especially for seniors.

Feeling storm ready or got more tips to share? Let’s hear them below! 👇

#RealEstate
Price it wrong and the market punishes you fast. P Price it wrong and the market punishes you fast.
Price it right and buyers lean in.

In Whitby, pricing accuracy isn’t a guessing game—it’s a data-backed decision that directly shapes days on market, buyer demand, and final sale price.
Keith Williams and Lisa C. Follows don’t rely on hope or headlines. They study buyer behaviour, local Whitby trends, and real-time market signals to position homes where serious buyers act.

As A.I. Certified Agents, Keith and Lisa combine advanced A.I. insights with real human strategy to spot pricing pressure points before the market reacts.
That means stronger first impressions, better online traction, and pricing that invites competition instead of hesitation.

If you’re thinking of selling in Whitby, ask yourself this:
Is your price attracting buyers—or warning them away?

Let’s talk before the market decides for you.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca
Office: (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#WhitbyRealEstate #WhitbyHomeSelling #PricingStrategy #AIRealEstate #AICertifiedAgent #WillowsRealtyGroup #DurhamRegionHomes #ListSmart #RealEstateInsights #SellerTips #MarketTruths
Not all homes perform the same in Scugog — and gue Not all homes perform the same in Scugog — and guessing wrong can cost you real money.

Townhomes, rural properties, waterfront, condos, custom builds… each property type attracts a very different buyer pool, responds to pricing shifts differently, and moves at its own pace in today’s market.

This is where local expertise meets real data.
Keith Williams and Lisa C. Follows don’t rely on headlines or gut feelings. As A.I. Certified Agents, they combine deep Scugog market knowledge with their A.I. Listing Advantage to analyze buyer behaviour, demand patterns, and digital engagement — then pair that insight with real human conversations that convert interest into action.

Thinking about selling? Buying? Investing?
Understanding which property types are in demand right now — and why — can change your outcome entirely.

Curious how your property type fits into the Scugog market today? Let’s talk strategy before you make your next move.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
📧 team@willowsgroup.ca

📞 Office: (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#ScugogRealEstate #DurhamRegionRealEstate #PortPerryHomes #ScugogMarketUpdate #PropertyTypesMatter #AICertifiedAgent #AIListingAdvantage #WillowsRealtyGroup #OntarioRealEstate #SmartSelling #SmartBuying #LocalMarketExperts #RealEstateStrategy
Thinking about upgrading your home in Durham Regio Thinking about upgrading your home in Durham Region? Discover why a townhome might be your perfect fit...👇

For many Toronto families, making the move to a home that fits growing needs can be daunting. With over 40 years in the Durham Region real estate scene, we get it. Here’s how a townhome can make the transition smoother and more rewarding:

1️⃣ Space for Everyone
Townhomes offer you multi-level living with room for kids, hobbies, and maybe even that home office you’ve been dreaming of!

2️⃣ Community Vibes
Enjoy vibrant neighbourhoods with top-rated schools and sports facilities. Perfect for families who want to thrive in a community-focused environment.

3️⃣ Budget-Friendly Entry
With townhomes, you might find easier financing options and lower down payments compared to single-family homes.

4️⃣ Modern Amenities
Many townhomes come with the perks of new builds, like energy-efficient designs and updated appliances, which can mean savings on your monthly bills.

5️⃣ Minimal Upkeep
A townhome can mean less maintenance than a standalone house, giving you more time to focus on the things that matter ,  like family.

Ready to explore your options? Tell me what matters most to your family in a new home! Comment below 👇

#RealEstate
This isn’t about more space — it’s about smarter s This isn’t about more space — it’s about smarter space, calm views, and a home that adapts as your life does.

1665 Nash Road, Unit E12 in Courtice offers approx. 1,790 sq. ft. across two levels, with 2 bedrooms, 3 bathrooms, and a loft that flexes easily as a home office, guest room, or creative zone.

Sunlight pours into the vaulted kitchen, evenings feel grounded around the wood-burning fireplace, and the living room opens to four-season greenspace views that quietly reset your day.

Low-maintenance living is covered with maintained grounds, snow removal, security, tennis courts, a party room, and even a heated car wash — all minutes from shopping, transit, and commuter routes in Durham Region.

Listed at $485,000. Condo townhouse living in Clarington that actually makes sense.

This home is marketed by Keith Williams & Lisa C. Follows, A.I. Certified Agents, using the A.I. Listing Advantage — strategic online exposure backed by real human conversations that move buyers to act.

Curious if this fits your next move? Let’s talk.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca
Office: (888) 926-2066

💼 Willows Realty Group — Your Trusted Partner in Real Estate with the Power of AI

#ForSaleCourtice #ClaringtonRealEstate #DurhamRegionHomes #CondoTownhouseForSale #CourticeLiving #WillowsRealtyGroup #AIListingAdvantage #AICertifiedAgent #OntarioRealEstate #GreenbeltViews #LowMaintenanceLiving
Winter does not wait, and neither should your home Winter does not wait, and neither should your home strategy.
Storm season exposes weak spots fast, from drafts and power risks to access issues that can impact value and safety. This is where experience matters. Keith Williams and Lisa C. Follows do more than react. They plan ahead, guide clients through smart home prep, and protect what matters most.

As A.I. Certified Agents, they use the A.I. Listing Advantage to get listings seen online with precision targeting, strong data insights, and consistent digital visibility. But technology is only part of the equation. Every strategy is backed by real conversations, clear guidance, and hands on support when conditions get unpredictable.

Smart preparation keeps homes comfortable. Smart marketing keeps them competitive. And the right human connection makes all the difference.

Save this reel so you are ready before the next storm.
Follow for real world advice that protects your home and your equity.

📲 Contact Us
Keith Williams, Broker
Direct: (905) 903-9250
Email: keith@willowsgroup.ca

Lisa C. Follows, Broker
Direct: (905) 442-5847
Email: lisa@willowsgroup.ca

Office: (888) 926-2066
💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of A.I.

#WinterHomeTips #AIRealEstate #AICertifiedAgent #AIListingAdvantage #SmartHomePrep #RealEstateAdvice #HomeSafety #ListingStrategy #ModernRealEstate #HumanFirstRealEstate #OntarioRealEstate #RealEstateExperts #HomeValueTips
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