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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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  • Buy
    • Helping You Buy
    • Book A Buyer’s Meeting
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    • Book A Home Evaluation
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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

March 8, 2024 | Market Update

February 2024 Market Update

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Momentum Builds Towards a Better Spring Market

Real estate sales increased in February, gearing up towards a solid, Spring market. Sales volume jumped 38% to 745 units from 539 units in January. On a year over year basis, sales were up 25% from 2023!

New Listings also jumped by 47% from the previous month; from 828 to 1,217 units across the Region. On a year-to-date basis, the jump was 15% compared to the same period last year. The increase in inventory presented more choice for Buyers but, with the sizeable increase in sales, the most desirable properties were getting multiple offers, mainly in the price ranges below $900,000.

 

Interest rate increases have stalled, creating optimism in the market. Buyers who sat on the sidelines for over a year want to find a home, especially with astronomically high rents showing no signs of slowing. Many Buyers have saved more money for a down payment over the past year, somewhat off setting the higher rates.

 

The Market in Durham Region sat at 1.1 Months of Inventory, down slightly from 1.4 Months in January. Average Sale Price was up slightly, from $894,825 in January to $919,017 in February and up 2% from $886,908 recorded in February 2023. Year-To-Date Total Dollar Volume really took a leap of 33% over last year, across the Region with Oshawa (42%) and Whitby (41%) leading the pack!

 

Average Days On Market also declined from 33 Days in January to 20 Days in February, showing pick-up in the pace of the market. The Average Sale Price/List Price percentage increased from 99% to 102% month over month and, the Sales To New Listing Ratio came in at 61.2%, slightly favouring Sellers and making things a bit more challenging for Buyers.

 

Momentum will continue to build. We’re busy doing Market Appraisals and Seller/Buyer consultations, so we see the action before it translates to the streets. One thing we lose sleep on is “affordability.” It’s an on-going issue at every level of government. We’d love to see an increase in Amortization Rates, allowing first-time buyers more options for affordable mortgage payments, yet no one in government is speaking to this issue.

 

If your mortgage is coming up, please get mortgage advice. Banks are offering early renewals which, in a market of future declining rates may not be the best choice for you. We can put you in touch with some excellent lenders who have your best interests at heart.

 

Reach out anytime to: team@willowsgroup.ca

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

Follow Us @WillowsRealtyGroup

Predictable mortgage rates are creating a clear ad Predictable mortgage rates are creating a clear advantage for Durham buyers.

With the Bank of Canada holding the policy rate at 2.25% through March, the market is entering a period of welcome predictability. We are seeing variable mortgage rates settle into the mid-3% range, which significantly lowers the monthly cost of borrowing for homeowners. 📉

This stability allows families across the Durham Region to plan their next move with a high level of confidence.

First-time buyers can gain an even larger edge by stacking this rate environment with current provincial incentives. Between the $4,000 Ontario Land Transfer Tax rebate and the ability to withdraw $60,000 from your RRSP tax-free, the barrier to entry has shifted in favor of the buyer. 🏠

When we help clients navigate these programs, it often realizes thousands in immediate savings at the closing table. ✨

Save this post to reference these specific buyer incentives during your home search. If you have questions about how these rates impact your budget, send me a DM and let's chat.

#RealEstate
Rates holding steady are not boring. They are powe Rates holding steady are not boring. They are powerful when you know how to use them.

That is where strategy matters. Keith Williams and Lisa C. Follows break down what stable interest rates really mean for buyers and sellers, and how timing, clarity, and smart positioning can change outcomes.

As A.I. Certified Agents, they use the A.I. Listing Advantage to get listings seen online by the right audience at the right time. Data guides the exposure. Experience guides the decisions. And the human connection keeps everything grounded, clear, and personal.

This is not guesswork. It is informed planning backed by technology and real conversations.

Want smarter market insight without the noise? Save this reel and follow for real guidance.

📲 Contact Us
Keith Williams, Broker
905-903-9250
keith@willowsgroup.ca

Lisa C. Follows, Broker
905-442-5847
lisa@willowsgroup.ca

Office: 888-926-2066

#RealEstateTips #InterestRatesCanada #HomeBuyingCanada #HomeSellingCanada #AIRealEstate #AICertifiedAgent #AIListingAdvantage #MarketInsight #RealEstateStrategy #OntarioRealEstate #BuyersMarket #SellersMarket #RealEstateEducation
Most agents talk about the market. Keith Williams Most agents talk about the market.
Keith Williams and Lisa C. Follows read between the numbers.

This is where real-time market data collides with boots-on-the-ground insight in Durham Region and Greater Toronto Area—and that’s where smarter decisions are made.

As A.I. Certified Agents, Keith and Lisa don’t guess.
They analyze buyer behaviour, pricing patterns, and online demand, then pair it with years of local experience and real human conversations.

The result?
Listings that cut through the noise.
Marketing that reaches the right people on social media.
Strategy backed by data—and guided by people who actually know your neighbourhood.

This is the A.I. Listing Advantage paired with a hands-on, relationship-first approach.
No shortcuts. No generic tactics. Just clear direction in a market that rewards precision.

Curious what the data says about your home—or your next move?
Let’s talk before the market moves without you.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: team@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#WillowsRealtyGroup #AIListingAdvantage #AICertifiedAgent #DurhamRegionRealEstate #ScugogRealEstate #LocalMarketExperts #SmartSelling #RealEstateStrategy #OntarioRealEstate #ListWithConfidence #ModernRealEstate #HumanPlusAI
Recent price shifts are creating a strategic advan Recent price shifts are creating a strategic advantage for Durham buyers.

Average home prices in Durham Region adjusted to $822,185 this January, offering a significant 9% decrease compared to the previous year. 📈 With inventory surging and homes staying on the market for an average of 41 days, the current landscape provides much-needed breathing room for those looking to move. This shift toward a more balanced environment means you finally have the time and selection required to make a truly informed decision.

For downsizers, this market is particularly favorable as you can secure your next home at a more accessible price point while interest rates remain stable at 2.25%. 🏠 Success in today’s market comes down to realistic pricing and understanding specific town trends across the region to stay ahead of the curve. When we help our clients navigate these transitions, we focus on strategic marketing and local expertise to maximize equity and ensure a seamless move. ✨

Save this post for the next time you review your real estate goals. 💾

Thinking about making a move this season? Send me a DM and let’s chat about your local market.

#RealEstate
Prices have shifted and smart downsizers are payin Prices have shifted and smart downsizers are paying attention.
When the market cools, strategy matters more than timing guesses. This is where experience, data, and clear thinking separate stress from smart decisions.

Keith Williams and Lisa C. Follows break down what price shifts really mean for homeowners looking to sell larger properties and move into something simpler. Using real market data, advanced A.I. marketing, and hands-on guidance, they help sellers position their homes clearly online, reach the right buyers, and make confident moves without pressure.

As A.I. Certified Agents, Keith and Lisa use the A.I. Listing Advantage to get listings seen across the internet while staying deeply involved in every conversation, showing, and negotiation. Technology drives visibility. People drive results.

Thinking about downsizing or selling in today’s market? This is a conversation worth having.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Office: (888) 926-2066
Email: team@willowsgroup.ca

Willows Realty Group — Real people. Real data. Real results.

#DownsizingTips #RealEstateMarketUpdate #SmartSellers #AIRealEstate #AIListingAdvantage #AICertifiedAgent #OntarioRealEstate #HomeSellingAdvice #MoveWithConfidence #RealEstateExperts #MarketKnowledge #WillowsRealtyGroup
Most homes don’t stall because of the market. They Most homes don’t stall because of the market.
They stall because of strategy.

In Whitby, buyers scroll fast and decide faster.
If your home doesn’t stop them cold online, you’ve already lost ground.

Keith Williams and Lisa C. Follows don’t guess.
They study buyer behaviour, local Whitby data, and real-time demand before a listing ever goes live.

As A.I. Certified Agents, they pair the A.I. Listing Advantage with sharp pricing insight, high-impact social media exposure, and real human conversations that move buyers from “just looking” to booking a showing.

That’s how attention turns into action.
And action turns into sold signs.

Curious what your home could do with the right plan behind it?
Let’s talk before the market tells your story for you.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: team@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#WhitbyRealEstate #WhitbyHomes #DurhamRegionRealEstate #WillowsRealtyGroup #AIListingAdvantage #AICertifiedAgent #SellInWhitby #WhitbyOntario #GTARealEstate #HomeSellingStrategy #LocalRealEstateExperts
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