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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

February 8, 2024 | Market Update

January 2024 Market Update

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What's Happening with Durham Region Real Estate?

The Real Estate industry, along with the buying/selling public, anxiously anticipate interest rate relief sometime this year. I’ll be the first to admit frustration at the cost of financing a mortgage and how “locked out” the younger generation is, when it comes to the housing market. I’m a proponent of using amortization rates as a tool to help first time home buyers put a roof over their heads but there is, to my knowledge, no discussion at any level of government on this. Meanwhile…

 

The 2024 market is off to a decent start out of the gate. Sales were up 38% over January of 2023 in the Region, from 392 units to 539. While sales were up, new listings declined by 5% over the same time period. This will keep selling prices steady.

The Average Selling Price in Durham Region came in at $894,825, up slightly from $883,790 a year ago. If you think this is a minor accomplishment, think again. In January of last year, the Average Selling Price had dropped 24% from the previous year. We’ve seen the bottom and it’s in the rear view mirror, in this writer’s opinion.

 

Months of Inventory across the Region stood at 1.4 months. When you drill down to certain types of homes and certain neighbourhoods, that number can drop dramatically. Days on Market stood at 33 days, up from 6 days in the peak. I’ll take it. A month gives us marketers time to run ads, knock on doors, make calls and really dig for buyers the way we did in prior, balanced markets.

The Sale Price to List Price came in at 99%, very healthy. That means when Sellers finally figure out what that true market value of their home is, the market is giving it!

 

And drum roll finally; the Sales to New Listings Ratio clocked in at 65.1%, gently tipping into Seller territory. That figure is the one to watch as we head into the Spring market.

 

I’m confident this is going to be a good year in real estate in Durham Region. The market is complicated but that’s where our experience counts. If you’d like to know the value of your home, reach out to us for aFREE equity checkup!

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Related Posts

June 2024 Market Highlights

📍 North Durham Market Snapshot (March 2026)

March 2026 Market Update

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To get started, you can call us at 1.866.447.4434, email us at team@willowsgroup.ca, or complete the form.

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

Follow Us @WillowsRealtyGroup

🏡 JUST SOLD! | 170 Hwy. 7A, Janetville Sometimes, 🏡 JUST SOLD! | 170 Hwy. 7A, Janetville

Sometimes, real estate is about more than selling a home. It’s about friendship, trust, and helping people begin their next chapter.

This sale was especially meaningful to us. We’ve known our seller for years, trusting him as our master electrician and recommending his work to others. When he and his wife decided to retire and move to Northern Ontario, we were honoured to help.

With prices down 9.3% year-over-year, approximately 6.5 months of inventory, and homes taking 60+ days to sell, we knew we needed a thoughtful strategy. The busy highway location added another challenge.

Thankfully, this home had plenty to offer: beautifully updated interiors, a spacious backyard with a hot tub, an oversized garage, and solar panels generating enough income to cover property taxes.

We focused on showcasing those strengths through careful staging, professional photography and video, and strategic pricing informed by comparable sales.

The result? SOLD in just THREE DAYS at FULL ASKING PRICE! 🎉

Our sellers received the price they wanted and the closing date they needed, without a lengthy wait or price reduction.

The best part? Knowing our friends could start packing and look forward to retirement in Northern Ontario.

Thank you both for your years of friendship and trust. We wish you every happiness in this next chapter! ❤️

Thinking about selling? Let’s discuss a strategy built around your property and today’s market.

📲 Contact Keith & Lisa
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Office: (888) 926-2066
🌐 WillowsRealtyGroup.com

Willows Realty Group | Where Dreams Take Root!
Royal LePage Frank Real Estate

#WillowsRealtyGroup #JustSold #JanetvilleRealEstate #KawarthaLakesRealEstate #DurhamRegionRealEstate #RealEstateResults #HomeSelling #OntarioRealEstate #ClientFirst
🏡 SOLD | 155 Cromwell St., Campbellford ❤️ Some s 🏡 SOLD | 155 Cromwell St., Campbellford ❤️

Some sales stay with you a little longer than others. This Campbellford home sold after 60 days on the market, with multiple offers and a final sale above asking price. But what makes this one special to us isn't just the result. It's the people, the challenges, and the journey we shared along the way.

Our sellers had one big wish. They wanted their vacant home sold before winter arrived so they could finally put this chapter behind them.
And we really wanted that for them, too.
But there were some hurdles.

❤️ The real estate market was moving slowly.
❤️ The house was vacant and needed some updates.
❤️ Winter was getting closer.
❤️ Every trip to the property meant a three-hour round trip for our team.

We knew it wasn't going to be easy, but we also knew these sellers were counting on us.

So we got to work.
• We cleaned and staged the home to make it feel welcoming again.
• We carefully planned our pricing and marketing strategy.
• We held numerous open houses, making the drive each time.
• We personally connected with every showing agent.
• We kept the property visible through social media and paid advertising.

And most importantly, we didn't give up when things took time.
Then came the moment we'd all been working toward.
Multiple offers. A sale above asking price. And after 60 days, a SOLD sign!
But the best part?

Knowing our sellers were happy, relieved, and finally able to move forward.
That's the part of real estate we love most.

It's not always about the houses. It's about the people who trust us with something that matters so much to them.

To our sellers, thank you for trusting us through this journey. We're so happy we could help you reach the finish line. ❤️

If you're thinking about selling in Campbellford or the surrounding communities, we'd love to hear your story and help you plan your next chapter.

📲 Call or text 866-447-4434.
Willows Realty Group | Royal LePage Frank Real Estate
Not intended to solicit properties currently listed for sale.

#JustSold #CampbellfordRealEstate #WillowsRealtyGroup #OntarioRealEstate #HomeSelling
🏡 Thinking of buying or selling a home? Stop scrol 🏡 Thinking of buying or selling a home? Stop scrolling. Start asking the right questions. Your next move deserves more than guesswork!

Meet Keith Williams & Lisa C. Follows, Certified Agents with Willows Realty Group. We combine local expertise in Durham Region and Kawartha Lakes, Ontario, with our modern tools to market listings through tech-powered strategies, social media exposure, and genuine human connection. 🤖🤝

📈 Smarter marketing. Informed decisions. Personal service.

💬 Curious what tech-powered real estate marketing could do for your property? Message us today and let's talk about your goals!

📲 Contact Keith & Lisa
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
📧 team@willowsgroup.ca
☎️ Office: (888) 926-2066
🌐 https://willowsrealtygroup.com/

Willows Realty Group – Where Dreams Take Root!
Royal LePage Frank Real Estate Brokerage

#WillowsRealtyGroup #DurhamRegionRealEstate #KawarthaLakesRealEstate #OntarioRealEstate #RealEstateTips #HomeBuyers #HomeSellers #RealEstateMarketing
🚗 FOR SALE: A BUSINESS WITH 21+ YEARS ON THE ROAD! 🚗 FOR SALE: A BUSINESS WITH 21+ YEARS ON THE ROAD! 🔥

What if your next business already had loyal customers, multiple revenue streams, and room to grow? 👀

📍 171 North Port Road 8, Port Perry, Ontario

This established automotive detailing business offers 1,110 sq. ft. of space and FIVE revenue streams: detailing, window tinting, ceramic coating, paint restoration, and residential window tinting!

✅ Operating in the same location for over 21 years
✅ Established client base and service reputation
✅ Equipment, chattels, and supplies included
✅ Low-overhead operation
✅ Owner training provided
✅ Potential to expand hours, grow the team, and increase marketing reach

Whether you're an automotive professional ready to own your operation or an entrepreneur looking for an established business, this Port Perry opportunity deserves a closer look!

🤖 Meet the team behind the marketing! Keith Williams and Lisa C. Follows are A.I. Certified Agents™, using the A.I. Listing Advantage to connect online marketing power with genuine human connection.

📲 Want the details? Let's talk!

Click Here to schedule a personal Comfort Consultation.
https://calendly.com/keith-2wg/30min

Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
📧 keith@willowsgroup.ca | lisa@willowsgroup.ca
☎️ Office: (888) 926-2066

💼 Willows Realty Group – Where Dreams Take Root!
Royal LePage Frank Real Estate Brokerage

#BusinessForSale #PortPerryBusiness #PortPerryOntario #ScugogBusiness #AutomotiveBusiness #AutoDetailingBusiness #BusinessOpportunity #Entrepreneurship #SmallBusinessOwnership #OntarioBusinessForSale #DurhamRegion #WillowsRealtyGroup #CommercialRealEstate
Real estate is more than buying or selling a prope Real estate is more than buying or selling a property. It’s about people, local knowledge, and knowing how to make your next move count.

📍 From Durham Region to Kawartha Lakes, Keith Williams and Lisa C. Follows bring local market expertise, genuine human connection, and the power of technology to every client relationship.

As Certified Agents, Keith and Lisa use their expertise to market properties through strategic social media exposure—pairing smart technology with personal service.

Curious what this approach could do for your home? Whether you’re buying, selling, or planning ahead, let’s talk about your goals!

📲 Connect with Keith & Lisa

Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
📧 keith@willowsgroup.ca | lisa@willowsgroup.ca
☎️ Office: (888) 926-2066
🌐 https://willowsrealtygroup.com/

Willows Realty Group – Where Dreams Take Root!
Royal LePage Frank Real Estate Brokerage

#WillowsRealtyGroup #DurhamRegionRealEstate #KawarthaLakesRealEstate #OntarioRealEstate #LocalRealEstateExperts #RealEstateMarketing
That dream listing could become a financial headac That dream listing could become a financial headache if you skip this step.

Buying a home in Durham Region? Know your full budget before you fall in love with a property. Mortgage payments are only part of the picture. Property taxes, utilities, insurance, repairs, and closing costs all count.

As Certified Agents, Keith Williams and Lisa C. Follows bring local real estate expertise, powered-marketing, and their modern tools to selling homes. We combine smart technology with real human connection to help clients make informed decisions.

Thinking about buying or selling in Durham Region? Let’s talk about your goals.

Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: team@willowsgroup.ca
Office: (888) 926-2066
Website: WillowsRealtyGroup.com

Willows Realty Group — Where Dreams Take Root!
Royal LePage Frank Real Estate Brokerage

Save this reel for your next home search and follow us for practical real estate advice.

#DurhamRegionRealEstate #DurhamRegionHomes #HomeBuyingTips #HomeBuyingBudget #FirstTimeHomeBuyer #MortgagePlanning #RealEstateOntario #PortPerryRealEstate #OshawaRealEstate #WhitbyRealEstate #WillowsRealtyGroup #RealEstateTips
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