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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

February 8, 2024 | Market Update

January 2024 Market Update

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buyingclaringtondurhamregionrealestateexprealtyhomesforsalekawarthalakesPeterboroughportperryrealestatemarketresalehomessellingwillowsrealtygroup

What's Happening with Durham Region Real Estate?

The Real Estate industry, along with the buying/selling public, anxiously anticipate interest rate relief sometime this year. I’ll be the first to admit frustration at the cost of financing a mortgage and how “locked out” the younger generation is, when it comes to the housing market. I’m a proponent of using amortization rates as a tool to help first time home buyers put a roof over their heads but there is, to my knowledge, no discussion at any level of government on this. Meanwhile…

 

The 2024 market is off to a decent start out of the gate. Sales were up 38% over January of 2023 in the Region, from 392 units to 539. While sales were up, new listings declined by 5% over the same time period. This will keep selling prices steady.

The Average Selling Price in Durham Region came in at $894,825, up slightly from $883,790 a year ago. If you think this is a minor accomplishment, think again. In January of last year, the Average Selling Price had dropped 24% from the previous year. We’ve seen the bottom and it’s in the rear view mirror, in this writer’s opinion.

 

Months of Inventory across the Region stood at 1.4 months. When you drill down to certain types of homes and certain neighbourhoods, that number can drop dramatically. Days on Market stood at 33 days, up from 6 days in the peak. I’ll take it. A month gives us marketers time to run ads, knock on doors, make calls and really dig for buyers the way we did in prior, balanced markets.

The Sale Price to List Price came in at 99%, very healthy. That means when Sellers finally figure out what that true market value of their home is, the market is giving it!

 

And drum roll finally; the Sales to New Listings Ratio clocked in at 65.1%, gently tipping into Seller territory. That figure is the one to watch as we head into the Spring market.

 

I’m confident this is going to be a good year in real estate in Durham Region. The market is complicated but that’s where our experience counts. If you’d like to know the value of your home, reach out to us for aFREE equity checkup!

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To get started, you can call us at 1.866.447.4434, email us at team@willowsgroup.ca, or complete the form.

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

Follow Us @WillowsRealtyGroup

Some moves feel heavy. Others just make sense. Tha Some moves feel heavy. Others just make sense.
That is the difference experience creates.

Keith Williams and Lisa C. Follows know how to position homes so buyers see value fast and sellers stay in control. As A.I. Certified Agents, they use the A.I. Listing Advantage to get listings seen where buyers are actually searching online, while keeping the human connection front and center. Data guides the strategy. People guide the decisions.

This is not about replacing relationships with technology. It is about using smart tools to create clarity, momentum, and real results for clients who want less guesswork and better outcomes.

If you want strategy backed by experience, technology supported by real conversations, and marketing that actually works, this is your team.

📲 Contact Us
Keith Williams, Broker
905-903-9250
keith@willowsgroup.ca

Lisa C. Follows, Broker
905-442-5847
lisa@willowsgroup.ca

Office: 888-926-2066
Willows Realty Group – Real Estate Powered by A.I., Guided by People

#AIRealEstate #AICertifiedAgent #AIListingAdvantage #RealEstateExperts #SmartSelling #ModernRealEstate #RealEstateMarketing #HomeSellingStrategy #BuySellRealEstate #OntarioRealEstate #CanadianRealEstate #RealtorLife #RealEstateAdvice
Navigating a new chapter post-divorce? Choosing th Navigating a new chapter post-divorce? Choosing the right school district in Durham can make all the difference for your family…👇

After experiencing big changes myself, I understand how critical it is to find stability for your kids. Here’s how to ensure your new home supports their future:

1️⃣ Understand Your Needs
Think about what matters most to your family, proximity to sports facilities, quality education, or additional support services. Knowing your priorities helps refine your search.

2️⃣ Research School Ratings
Use local resources to check school ratings and reviews. Great Schools is one tool where you can find information on the educational environment.

3️⃣ Explore the Neighbourhood
Visit potential neighbourhoods during different times of the day to see if they fit your family's lifestyle. This helps gauge if it's a place you’d feel at home.

4️⃣ Consult with Experts
Partner with a local real estate group (hint: that’s us!) familiar with Durham Region’s landscape. We’ll guide you through making informed choices tailored to your situation.

5️⃣ Trust Your Instincts
Data and stats are great, but your gut feeling about a place can really guide your decision. It's got to feel right in your heart, too.

Ready to find that perfect spot for your family's next chapter? Drop your questions below and let's chat 👇✨

#RealEstate
Whitby real estate isn’t slowing down — it’s shift Whitby real estate isn’t slowing down — it’s shifting.
And if you’re relying on last year’s advice, you’re already behind.

Keith Williams and Lisa C. Follows are on the front lines of the Whitby market every day, tracking buyer behavior, pricing pressure, and what actually causes homes to sell right now — not theory, real data.

As A.I. Certified Agents, they pair advanced A.I.-driven targeting with hands-on strategy, sharp pricing insight, and real conversations that convert interest into action. Social media reach matters. Human connection closes deals. They do both — intentionally.

Thinking of selling? Buying? Sitting on the fence?
The real question is: do you have a strategy built for today’s Whitby market… or yesterday’s?

📲 Let’s talk before the market makes the decision for you.

Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: team@willowsgroup.ca

Office: (888) 926-2066

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#WhitbyRealEstate #DurhamRegionMarket #WhitbyHomes #AIRealEstate #AICertifiedAgent #WillowsRealtyGroup #ListSmart #SellWithConfidence #LocalMarketExperts #OntarioRealEstate
This isn’t just a bungalow—it’s a smart move. A br This isn’t just a bungalow—it’s a smart move.
A bright, thoughtfully updated 2-bedroom home designed for easy living, real comfort, and less upkeep.

Quartz counters, stainless steel appliances, and a clean open layout set the tone inside, while spa-inspired baths, walk-in closets, and practical upgrades quietly raise the bar.
Outside, a fenced yard, Unilock patio, and screened gazebo create space to host, relax, or simply enjoy the day without extra work.

You own the land, and you gain access to a gated, golf-cart-friendly community with a heated pool, lakes, walking trails, and year-round social amenities—just minutes from Guelph.
Big-ticket items are already handled with a newer furnace, A/C, and dishwasher, so you can focus on living, not fixing.

This home is marketed using the A.I. Listing Advantage, pairing powerful online exposure with real human connection—led by Keith Williams and Lisa C. Follows, A.I. Certified Agents™.
Curious why the right homes don’t stay quiet for long? Let’s talk.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Office: (888) 926-2066
💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#ForSalePuslinch #MiniLakesLiving #BungalowForSale #OntarioRealEstate #WellingtonCountyHomes #LowMaintenanceLiving #GatedCommunity #AIListingAdvantage #AICertifiedAgent #WillowsRealtyGroup #SmartHomeBuyers #DownsizingDoneRight
Feeling limited by a yard that no longer fits your Feeling limited by a yard that no longer fits your life? Bigger lots are not just about space, they are about choice. Room for kids to play, space to host family, and privacy to actually enjoy being home. Keith Williams and Lisa C. Follows know how to spot these opportunities and explain the trade-offs buyers and sellers need to understand before making a move.

As A.I. Certified Agents, Keith and Lisa use the A.I. Listing Advantage to position homes where today’s buyers are already looking online. Their technology drives visibility, while their hands-on guidance keeps the process clear, personal, and focused on real people, not just data.

Thinking about buying or selling a property with land? This is where strategy matters.

📲 Contact Us
Keith Williams, Broker
Direct: (905) 903-9250
Email: keith@willowsgroup.ca

Lisa C. Follows, Broker
Direct: (905) 442-5847
Email: lisa@willowsgroup.ca

Office: (888) 926-2066
Willows Realty Group – Your Trusted Partner in Real Estate with the Power of A.I.

#RealEstateAdvice #LargeLotHomes #AIRealEstate #AIListingAdvantage #SmartSelling #HomeBuyingTips #PropertyWithLand #ModernRealEstate #WillowsRealtyGroup #KeithWilliams #LisaFollows #OntarioRealEstate #RealEstateExperts
Ever wonder how your favourite food truck finds th Ever wonder how your favourite food truck finds that perfect spot to serve up delicious eats? Here’s the scoop from street to savoury success! 🌯🚚

As someone who’s navigated the twists and turns of choosing the right place to live, I can relate to the challenge of finding the ideal spot, much like our local food trucks chasing the perfect crowd. Ready to join the food truck fun? Here are the steps to setting up the perfect parking spot for mobile eateries:

1️⃣ Scout the Best Areas
Checking out local festivals, high foot-traffic zones, and popular neighbourhood hotspots can help food trucks find where the action is. Just like choosing the right neighbourhood, location is key!

2️⃣ Stay Informed
Connect with local food truck associations or community boards to learn about permit rules and popular events in the area. Knowledge is power.

3️⃣ Catch the Crowd
Timing matters! Whether it’s during lunch breaks near offices or dinner time near family parks, knowing when people are looking for grub helps trucks serve up exactly when it’s wanted most!

4️⃣ Social Media Savvy
Using platforms like Instagram helps trucks let fans know where they’ll be next, keeping the buzz alive and the customers hungry!

Got a fave taco spot on wheels or curious about starting your own? Share your thoughts or tag that food truck that makes your taste buds dance below! 🍟👇

#RealEstate
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