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Real estate can be confusing. We’re here to clear the air. Whether you’re buying, selling, or downsizing, we simplify what’s complicated so you can achieve more, easily.

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  • Buy
    • Helping You Buy
    • Book A Buyer’s Meeting
    • Get New Listing Alerts
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    • Helping You Sell
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    • Book A Home Evaluation
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Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

February 8, 2024 | Market Update

January 2024 Market Update

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What's Happening with Durham Region Real Estate?

The Real Estate industry, along with the buying/selling public, anxiously anticipate interest rate relief sometime this year. I’ll be the first to admit frustration at the cost of financing a mortgage and how “locked out” the younger generation is, when it comes to the housing market. I’m a proponent of using amortization rates as a tool to help first time home buyers put a roof over their heads but there is, to my knowledge, no discussion at any level of government on this. Meanwhile…

 

The 2024 market is off to a decent start out of the gate. Sales were up 38% over January of 2023 in the Region, from 392 units to 539. While sales were up, new listings declined by 5% over the same time period. This will keep selling prices steady.

The Average Selling Price in Durham Region came in at $894,825, up slightly from $883,790 a year ago. If you think this is a minor accomplishment, think again. In January of last year, the Average Selling Price had dropped 24% from the previous year. We’ve seen the bottom and it’s in the rear view mirror, in this writer’s opinion.

 

Months of Inventory across the Region stood at 1.4 months. When you drill down to certain types of homes and certain neighbourhoods, that number can drop dramatically. Days on Market stood at 33 days, up from 6 days in the peak. I’ll take it. A month gives us marketers time to run ads, knock on doors, make calls and really dig for buyers the way we did in prior, balanced markets.

The Sale Price to List Price came in at 99%, very healthy. That means when Sellers finally figure out what that true market value of their home is, the market is giving it!

 

And drum roll finally; the Sales to New Listings Ratio clocked in at 65.1%, gently tipping into Seller territory. That figure is the one to watch as we head into the Spring market.

 

I’m confident this is going to be a good year in real estate in Durham Region. The market is complicated but that’s where our experience counts. If you’d like to know the value of your home, reach out to us for aFREE equity checkup!

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To get started, you can call us at 1.866.447.4434, email us at team@willowsgroup.ca, or complete the form.

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Keith Williams

Broker

Lisa C. Follows

Broker

We want to hear from you!

1.866.447.4434

team@willowsgroup.ca

Royal LePage Frank Real Estate - Independently owned & operated, Brokerage

268 Queen St.
Port Perry, ON L9L 1B9

Follow Us @WillowsRealtyGroup

🏡 Greenspace Views. Two Fireplaces. Zero Compromis 🏡 Greenspace Views. Two Fireplaces. Zero Compromise.

What if your next home in Courtice gave you space to breathe and space to live?

Welcome to 1665 Nash Road, E12, Clarington, ON — a 1,790 sq. ft. condo townhouse in Parkwood Village priced at $485,000 that delivers comfort, flexibility, and lifestyle in one smart move.

Vaulted ceilings and natural light energize the eat-in kitchen.

A wood-burning fireplace sets the tone in the dining room.

A second fireplace anchors the living room, where wide windows frame peaceful four-season greenspace views.

Upstairs, the primary suite features a walk-in closet and private 4-piece ensuite.

Need options? The loft adapts as a third bedroom, home office, or creative space.

With engineered hardwood throughout, furnace and heat pump A/C (2020), central air, and access to tennis courts, party room, BBQ area, heated car wash, and 24-hour security — this home supports a low-maintenance lifestyle close to transit, parks, schools, and shopping.

Thinking about buying in Courtice or Clarington? This is the kind of value buyers search for.

And when it comes to selling?

Keith Williams and Lisa C. Follows are A.I. Certified Agents™ who apply the A.I. Listing Advantage — blending precision digital exposure with real human connection to position homes where today’s buyers are actively looking.

Curious what that could mean for you?

📲 Book your private showing today.

Keith Williams, Broker
📞 (905) 903-9250
✉️ keith@willowsgroup.ca

Lisa C. Follows, Broker
📞 (905) 442-5847
✉️ lisa@willowsgroup.ca

Office: (888) 926-2066
🌐 www.willowsrealtygroup.com

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#1665NashRoad #CourticeRealEstate #ClaringtonHomesForSale #DurhamRegionRealEstate #CondoTownhouseLiving #ParkwoodVillage #OntarioHomes #JustListedOntario #AICertifiedAgent #AIListingAdvantage #WillowsRealtyGroup #KeithWilliams #LisaCFollows #GreenspaceLiving #MoveInReadyHome
New community funding just opened for Durham Regio New community funding just opened for Durham Region non-profits today. Here is the breakdown.

The Thriving Communities Fund and the Community Social Investment Program are now officially accepting applications to support local poverty reduction efforts. These programs offer up to $50,000 in funding for non-profits to enhance their operations and better serve our growing neighborhoods. 📍

Organizations have until March 26, 2026, to submit their electronic applications through the regional portal. As your local real estate experts, we know that a strong social foundation makes Durham Region a more vibrant and stable place to call home. 

These investments complement the exciting new housing and recreational developments currently unfolding in Whitby and Oshawa. Investing in the organizations that support our residents ensures that our community remains a top choice for families and professionals alike. ✨

Send this to a local leader or organization that is making a difference in our community. 

💾 Save this post to keep the application deadline and details handy for the next time you are discussing local outreach.

#RealEstate
🔥 What Makes a Listing Stand Out in Oshawa? If yo 🔥 What Makes a Listing Stand Out in Oshawa?

If your home looks like every other listing online… buyers will scroll right past it.

In today’s Oshawa real estate market, attention is currency — and most listings are broke.

Here’s the truth:
Standing out isn’t about luck.
It’s about strategy, data, and precision marketing.

As A.I. Certified Agents™, Keith Williams and Lisa C. Follows combine advanced A.I. targeting with real human connection to position your home in front of the right buyers — not just more buyers.

Our A.I. Listing Advantage means:
• Strategic pricing backed by real-time data
• Predictive buyer targeting across social media
• High-converting digital exposure
• Story-driven marketing that connects emotionally

Because exposure alone doesn’t sell homes.
Positioning does.

Thinking of selling in Oshawa?
Ask yourself this — is your current strategy built for 2015… or 2026?

If you want your listing to command attention instead of compete for scraps, let’s talk.

📲 Contact Us
Keith Williams, Broker: (905) 903-9250
Lisa C. Follows, Broker: (905) 442-5847
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca

Office: (888) 926-2066
💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#OshawaRealEstate #OshawaHomesForSale #DurhamRegionRealEstate #SellInOshawa #AICertifiedAgent #AIListingAdvantage #WillowsRealtyGroup #OntarioRealEstate #ListingStrategy #HomeSellingTips #DigitalMarketingForHomes #TopRealtorsDurham #OshawaOntario #RealEstateExperts #SocialMediaMarketingHomes
Growth is not random. It leaves clues. If you are Growth is not random. It leaves clues.

If you are buying or selling, you need to know where funding is flowing, where new housing is breaking ground, and where recreation projects are being built. That is how you stay ahead of the market.

We do not guess.
We analyze.

Keith Williams and Lisa C. Follows are A.I. Certified Agents who use the A.I. Listing Advantage to position homes with precision pricing, targeted digital exposure, and strategic online visibility. Our listings are powered by advanced artificial intelligence and strengthened by real human connection, negotiation skill, and local expertise.

We use A.I. to get your property seen.
We use experience to get it sold.

Thinking about buying or selling in 2026? Let’s build a strategy that works.

Keith Williams, Broker
📲 (905) 903-9250
📧 keith@willowsgroup.ca

Lisa C. Follows, Broker
📲 (905) 442-5847
📧 lisa@willowsgroup.ca

Office: (888) 926-2066
Willows Realty Group

#KeithWilliams #LisaCFollows #WillowsRealtyGroup #AICertifiedAgent #AIListingAdvantage #RealEstateExperts #HomeSellingStrategy #HousingMarketUpdate #RealEstateMarketing #DigitalMarketingForHomes #OntarioRealEstate #BuyersAgent #ListingAgent #SellWithConfidence #RealEstateTips
🔥 Understanding Buyer Demand in Port Perry Right N 🔥 Understanding Buyer Demand in Port Perry Right Now.

If you think the market has slowed down… think again.

Buyers are still watching Port Perry closely — but they’re selective, strategic, and moving fast when the right home hits the market.

Here’s what we’re seeing on the ground in Port Perry 👇

Serious buyers are focused on value, lifestyle, and long-term potential.

Homes priced with precision are generating strong showings.

Properties marketed with data and digital reach are standing out — not sitting.

This isn’t guesswork.

As A.I. Certified Agents™, Keith Williams and Lisa C. Follows combine real-time market analytics with the human insight only local experts can provide.

Our A.I. Listing Advantage uses advanced targeting, predictive buyer behavior, and strategic social media positioning — while we personally guide every conversation, showing, and negotiation.

The result?

More visibility.
Better-qualified buyers.
Stronger offers.

Thinking of selling in Port Perry?

Curious what buyers would pay for your home right now?

Let’s have a real conversation about your strategy.

📲 Contact Us
Keith Williams, Broker
Direct: (905) 903-9250
keith@willowsgroup.ca

Lisa C. Follows, Broker
Direct: (905) 442-5847
lisa@willowsgroup.ca

Brokerage: Willows Realty Group, Real Estate Brokerage
Office: (888) 926-2066
🌐 https://willowsrealtygroup.com/

💼 Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI.

#PortPerryRealEstate #DurhamRegionHomes #PortPerryHomesForSale #OntarioRealEstate #AIListingAdvantage #AICertifiedAgent #HomeSellingStrategy #GTARealEstate #ScugogRealEstate #WillowsRealtyGroup #MarketUpdate #SellerStrategy #RealEstateExperts #BuyersInTheMarket #PortPerryOntario
Think buyers still have zero power? Think again. Think buyers still have zero power? Think again.

Inventory has surged.
Homes are sitting longer.
Most properties are selling below asking.

That is not hype. That is data.

As A.I. Certified Agents™, we do not guess. We analyze real-time market trends, buyer behavior, and pricing patterns to help our clients make smart moves.

And when we sell? Our A.I. Listing Advantage positions your home across the internet with precision targeting, high-impact exposure, and strategic pricing backed by data. Technology drives the reach. We drive the strategy. The human connection drives the results.

If you are buying, this is your leverage window.
If you are selling, strategy matters more than ever.

Ready to talk numbers?

Keith Williams, Broker
Direct: (905) 903-9250

Lisa C. Follows, Broker
Direct: (905) 442-5847

Office: (888) 926-2066
Email: keith@willowsgroup.ca | lisa@willowsgroup.ca

Willows Realty Group – Your Trusted Partner in Real Estate with the Power of AI

#RealEstateMarket #BuyerOpportunity #HomeBuyingStrategy #AICertifiedAgent #AIListingAdvantage #OntarioRealEstate #DurhamRegionRealEstate #KawarthaLakesRealEstate #ListWithStrategy #RealEstateExperts #HomesForSaleOntario #MarketUpdate #TopRealtorsGTA #WillowsRealtyGroup
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